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NUR SYEREENA BTE NOJUMUDDIN
syereena@uthm.edu.my
View Curriculum Vitae

Note : H-index and Citation are based on current records accessed through the Scopus API.


  • Areas of Research Interest
    •               
    HYDROLOGY- RAINFALL

  • List of Grant Awarded
    • 01-JAN-22 ~ 30-JUN-24 Q068 : COMBINATION OF NEURAL NETWORK PARTICLE SWARM OPTIMIZATION (NN-PSO) WITH EXPERT PREDICTION (EP) FOR FORECASTING PRICE MOVEMENT OF XAUUSD IN GOLD TRADING
    forex modelling, business model, forecasting model, stock market, forex study, Universiti, RM 45000

    01-APR-23 ~ 31-MAR-24 Q332 : THE EXPLORATION AND PROMOTIONAL POTENTIAL OF ELECTRIC VEHICLES AS ECO-MOBILITY
    Electric Vehicles Mobility Low Carbon, Universiti, RM 55000

    13-FEB-23 ~ 31-DEC-23 X267 : PROGRAM PENSIJILAN PRODUCTIVITY SPECIALIST MPC-CB
    Productivity Specialist, Competency Certification, Kebangsaan, RM 120000

    15-NOV-20 ~ 14-NOV-22 H854 : The impact of email marketing strategy for Small medium enterprises: Empirical insights from Malaysia
    digital marketing, small and medium enterprises, email marketing, technology impact, online business, Universiti, RM 20000

    01-MAY-19 ~ 31-OCT-21 H447 : Poisson -Gamma approach in measuring the effectiveness of online advertising marketplaces
    Poisson gamma distribution Online advertising ecommerce marketplace , Universiti, RM 30000

    01-SEP-19 ~ 31-AUG-21 K206 : THE DEVELOPMENT OF NEW INTEGRATED BIG DATA COMPETENCE MODEL AND INNOVATIVE TEACHING-LEARNING ORIENTATION FOR SUSTAINABLE COMPETITIVE ADVANTAGE IN MALAYSIAN HIGHER EDUCATION INSTITUTIONS.
    BIG DATA, TEACHING & LEARNING, SUSTAINABLE COMPETITIVE ADVANTAGE, MALAYSIAN UNIVERSITIES , Kebangsaan, RM 74200

    01-DEC-19 ~ 31-JUL-21 H586 : The impact of disclosing sponsorship compensation justification by Social Media Influencer
    Social media; influencer; youtube advertising; google adwords advertising; digital content, Universiti, RM 23000

    01-JUL-18 ~ 30-JUN-20 H271 : GENERATION OF HOURLY RAINSTORM EVENTS IN PENINSULAR MALAYSIA
    rainstorm event, minimum inter-event time, monte carlo simulation, copula, depth-duration frequency, Universiti, RM 5000

    01-NOV-17 ~ 30-APR-20 U978 : Development and Evaluation on In Vitro Bioactivity of 3D Printed Biomedical Scaffold from Natural Hydroxyapatite (HAp), Polycaprolactone (PCL), and Montmorillonite (MMT).
    3D printing,hydroxyapatite, scaffold, Universiti, RM 30000

    01-SEP-17 ~ 31-AUG-19 U880 : An Explorations Study of The Current Practices, Adoption, And Barriers of 3D Printing Technology For Biomedical Products in Malaysia
    3d painting, biomedical, hydroxyapatitie, additive manufacturing, Universiti, RM 20000

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