Name Ts. Dr. MUHAMMAD ASYRAF BIN HASIM Faculty/Centre
FAKULTI PENGURUSAN TEKNOLOGI DAN PERNIAGAAN
Position DS51 - PENSYARAH KANAN Email Address asyrafh@uthm.edu.my
# Name Chapter Name Type Role
1. PURCHASING BEHAVIOUR AMONG SMALL MEDIUM ENTERPRISE (SME) CUSTOMER DURING COVID-19 PANDEMIC USING 7PS APPROACH Artikel Jurnal Penulis Pertama UTHM - First Author
2. THE MEDIATING ROLE OF CONSUMERS TRUST TOWARDS CONSUMERS PURCHASE INTENTION OF HALAL FOOD FROM MALAYSIA: APPLICATION OF STRUCTURAL EQUATION MODELLING Artikel Jurnal Penulis Pertama UTHM - First Author